If You Doubt the Value of Marginal Utility and Leadership…
http://www.fastcompany.com/1688914/bing-beats-yahoo-now-number-2-search-site
People are excited about Bing getting to #2.
That’s a big gap to #1.
Being the best isn’t about ego.
It’s useful. It’s valuable. It’s the freedom to explore and innovate and create new things.
If being the best isn’t a part of your competitive design, you’ll be hanging out at the bottom of that same chart fighting for a single percentage point rather than having fun while making a badass product.
Which would you rather have? A relatively meaningless struggle or engaging and fulfilling creativity?
There’s not a “right” answer, but it might be useful to know where you stand with yourself.
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